I Want to Share

Rich is louder than he used to be. Some people hear the work. Some people hear "AI." Eight voices on the gap between what you mean and what people hear.

~50 minutes. Eight voices. Research-backed. The social evaluation penalty, AI shame, the double shutdown, water, electricity, corporations, art, identity, social presence, the content flywheel, and meeting people where they are.

Cast

Transcript

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The steering file for people

Lead with the work, not the tool. If someone bristles, don't push — they're where they are. If someone's curious, let them taste it. Don't explain the architecture unless they ask. Match the volume to the room.

"I built it" instead of "AI wrote it." The preposition matters.

This page comes to you where you are. Full episode for the walk. Acts for browsing. Transcript for reading.

Sources

Duke University / PNAS: social evaluation penalty for AI use (4,400 participants). WalkMe / SAP: AI shame survey (49% hiding AI use). Stanford / BetterUp: workslop study. UC Berkeley: task expansion research. HBR: enthusiasm gap (76% vs. 31%). MIT Technology Review / Infosys: psychological safety and AI adoption (83%). Undark / Brookings / Andy Masley / Shaolei Ren: AI water usage analysis. IEA / Pew Research / Gartner: data center electricity projections. Steve Francia (spf13): identity and programming language choice. Markus & Nurius (1986): possible selves theory. Computers in Human Behavior (2022): automated social presence in chatbots. CNN / NPR / TechCrunch: Anthropic Pentagon contract timeline. Tom's Guide: QuitGPT movement (2.5M users).